Key Stats

Name: Instant

Sector: Digital Identity / Risk & Fraud

Founders: Liam Millward & William Gao

CEO: Liam Millward

Year of investment: 2022

Rounds: Seed

Co-Investors: Blackbird, Ten13, Larry Diamond

What they do

Instant is a one-click checkout platform that enables shoppers to complete their online transactions with ease.

Cart abandonment is a huge problem for retailers and an annoyance for shoppers so they are aiming to take away the hassle.

In an Instant: Meet the teens chasing Afterpay founders’ success – SMH

Two Teenagers just broke Australia’s pre-seed funding record – Business Insider

Why we like them

Liam and William are the youngest founders we have ever invested in but they are also very impressive.

They have huge ambitions for their startup and aim to increase conversion for merchants and include crypto payments, Buy Now Pay Later (BNPL), integrations, loyalty solutions and more.

Their mission is to “build the future of a frictionless economy”.

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